💅 Beauty salon: post ideas for your socials

A beauty salon sells trust and wellbeing. Close-up treatments, nail art and routine tips reassure people before their first appointment, and gift vouchers deserve a reminder before every holiday.

The right pace: 2 to 3 posts a week, a morning Story of today's slots, and a gift-voucher reminder 2 weeks before each holiday.

8 ideas for your business

  • Reel

    A treatment in 15 seconds

    The steps of a facial or a nail set, filmed up close.

  • Post

    Treatment of the month

    What it does, how long, the price, and who it's for.

  • Story

    Today's free slots

    Today's openings, at 9 am, with the booking link.

  • Post

    Nail art of the week

    A carousel of your best sets.

  • Reel

    A 3-step routine

    Cleanse, moisturise, protect: a simple at-home tip.

  • Story

    True or false?

    A beauty myth, followers vote, you explain.

  • Post

    Gift vouchers

    Remind people before every holiday: amounts, treatments, how to buy.

  • Post

    Show the salon

    The treatment rooms, the atmosphere, who welcomes you.

Hashtags to use

#beautysalon #beauty #skincare #nails #beautician #esthetician #massage #waxing #manicure #nailart #gelnails #lashextensions #lashlift #bodytreatment

Add your town's hashtags: generate them here.

Key dates ahead

  • 31 October — Halloween (post around 26 October)
  • 1 November — Movember (post around 31 October)
  • 27 November — Black Friday (post around 20 November)
  • 28 November — Small Business Saturday (post around 25 November)
  • 30 November — Cyber Monday (post around 27 November)
  • 1 December — Start of Advent (post around 29 November)

Your trade's full calendar →

And for any trade

  • Post

    Your story

    Why you started, in a few lines, with a photo of you.

  • Reel

    Opening up

    Shutters going up, lights coming on: 10 seconds is enough.

  • Post

    Hours and directions

    Pin it to the top of your profile: hours, address, parking, contact.

  • Story

    The questions you get asked

    Your 3 most common questions, one story per answer, saved as a highlight.

  • Post

    Thanks for your reviews

    Celebrate a milestone (50, 100 reviews…) and include the link to leave one.

  • Reel

    Behind the scenes in 5 shots

    Five short shots of what customers never see.

  • Story

    A giveaway

    A prize, clear rules (follow, like, tag a friend) and a draw date.

  • Post

    Closures and holidays

    Give a week's notice and say when you reopen.

Post ideas for other trades

What if the whole month prepared itself?

LibPost suggests ideas for your business, writes the captions and hashtags, and schedules your posts on Instagram, Facebook and LinkedIn. All you do is approve.

Try LibPost for free →